@phdthesis{deferran:tel-01646055, TITLE = {{LES DETERMINANTS A L'ACHAT DE PRODUITS ISSUS DU COMMERCE EQUITABLE : UNE APPROCHE PAR LES CHAINAGES COGNITIFS}}, AUTHOR = {de Ferran, Florence}, URL = {https://univ-rochelle.hal.science/tel-01646055}, SCHOOL = {{Universit{\'e} Aix Marseille (ex Universit{\'e} Paul CEZANNE (Aix Marseille III))}}, YEAR = {2006}, MONTH = Dec, KEYWORDS = {Fair Trade ; Value ; Means-end analysis ; Commerce {\'e}quitable ; Achat ; Motivation ; Valeur ; Chainage cognitif}, TYPE = {Theses}, PDF = {https://univ-rochelle.hal.science/tel-01646055/file/Th%C3%A8se_2006.pdf}, HAL_ID = {tel-01646055}, HAL_VERSION = {v1}, }